Fully Loaded Pro Team

Hank Cherry has taken on Fully Loaded as his team's 2023 Title Sponsor!

Hank is a back-to-back Bassmaster Classic Champion and a member of Fully Loaded Chew's pro team. Cherry will be promoting Fully Loaded's non-tobacco product line to bass fishermen across the country as he pursues his third consecutive Bassmaster Classic win.

“Grizzly Wintergreen was a part of my everyday ritual," Cherry said. "I’m talking probably five cans a week. My son starting really getting inquisitive about it, and I knew it was time for a change. So I tried several products to help quit and was just not satisfied. I found Fully Loaded, and over a year later I’m still tobacco free.”

Cherry's father "created a monster" when he started taking him fishing at an early age. While Hank was also a talented baseball player, fishing was his real passion, and winning the Bassmaster Classic quickly became one of his life goals. Other priorities and financial hardships took Hank away from the sport he loved on more than one occasion, but something always drew him back.

In 2012, Hank, with his family's support, committed to fishing the Bassmaster Opens, one last attempt to become a full-time tournament bass angler. That year, on Smith Lake, the good Lord blessed Hank with a win, a qualification for the Elite Series and a spot in the Bassmaster Classic, a tournament he nearly won.

With the Lord's help and encouragement from wife Jaclyn and children Christian and Bella Grace, Hank Cherry led all three days of the 2020 Bassmaster Classic and, at the final weigh-in, the Cherry family took a victory lap with the American flag and the 50th Bassmaster Classic trophy. The blessings continued in 2021 when the confetti dropped and Hank hoisted his second Bassmaster trophy, making him only the 4th back-to-back Bassmaster Classic champion.